They are ready to take action and buy coverage from you. Our goal remains the same, to educate more people about the importance of life insurance to protect their loved ones financially. This year, we are celebrating the 20th anniversary of Life Insurance Awareness Month, which happens every year.
In order to celebrate our 20th milestone year, we have created a fresh campaign that can be used in a variety of ways, including social media, in-person, and online, to highlight a chorus of voices from diverse communities that represent influencers who have been featured in our most popular Real Life Stories from families over the years.
“This year’s theme for the campaign is…”
Life Insurance: For Anyone Who Lives
It’s for the people who live. It’s not life insurance for the people who die. You might wonder if life insurance is worth it since you won’t be able to use it.
A funeral is much more than that; it serves as a means to secure life insurance, retirement funds, and college savings, as well as cover rent or mortgage payments and bills.
An increasing number of individuals are oblivious to the fact that life insurance can offer living benefits, which encompass funds that can be utilized during your lifetime for various purposes such as purchasing a house, enhancing your retirement income, addressing unexpected expenses, and so on.
Life assurance is for anyone who resides. Acquire the protection you require today.
We have created variations of content on this theme, so you can choose what works best for you, with both the benefits of living without the component and the benefits of living with it.
Below you can explore and download the complete range of materials showcasing the current year’s topic.
If you have inquiries regarding your Life Happens Pro account or the material, please contact support@lifehappens.Org.
Resources in Spanish
Browse through our assortment of materials in Spanish, which encompass digital brochures, social media visuals, videos, animations, and additional content.
Obtain all the material in the Spanish language.
Insurance Barometer Study
Acquire the information from the 2023 Insurance Barometer Study, conducted by Life Happens in partnership with LIMRA, in order to effectively communicate your message.
Access the link to the research page.
Full Suite of LIAM Content
Gain access to all the LIAM materials. Resources encompass videos, brochures, social media visuals, email templates, and additional content.
Obtain all the LIAM materials.
LIAM 2023 Producer Webinar
Your timetable accommodates any available slot for viewing this webinar. We have pre-recorded these materials, providing suggestions for maximizing the utilization of the fresh material. By watching and getting an early start on September’s campaign, we can together gain insights into the LIAM Webinar for producers.
Watch now.
Celebrating 20 years of LIAM
In the upcoming months, we will be releasing more focused content on our 20-year anniversary events and programs, scheduled for each weekday in September.
Obtain the commemorative visuals.
Here are several ways your company can strategize to get involved and begin participating:
A complete schedule will be announced closer to September with additional methods to get involved.
Start with the Marketing Guide
Prepare for a prosperous Life Insurance Awareness Month by utilizing this document with speedy suggestions and campaign strategizing concepts.
Obtain the Marketing Manual.
We have partnered with Thada Sirin, an artist from AAPI, to create custom illustrations and a print poster for this campaign that reflects the theme of life insurance. It is for people who are alive. The message of this campaign focuses on the fact that life insurance is not just for people who die, but also for those who live. It is an evergreen theme that can be used for LIAM and beyond.
Obtain the Living poster benefits the acquisition of artwork, the acquisition of flyers and emails, the acquisition of animations and graphics, and the acquisition of evergreen content.
Real Life Stories
Utilize our timeless tales to demonstrate the importance of life insurance.
Obtain the timeless tales Submit a Personal Experience Story.
Life Insurance Awareness Month Logos
Download the logo campaign for Communications Month Awareness Insurance Life. The logo is available in the following formats: AI and PNG, JPEG. It is available in full color as well as black and white options.
Get the logos.